These papers have done great during the bad economy! Why do cigarette manufacturers produce a third-tier product? The answer is simple, because there is a demand. It is a fact that a low price point is necessary to capitalize on retail sales from this segment of consumers. Rather than take away from your current RYO sales, Laramie® papers have a particular look and design that is clearly marketed towards price consious consumers.
Laramie® Yellow 89¢ papers are offered in the popular 1 1/4 size, and contain 32 sheets per pack. They are available in both an “Easy Grab” clear bowl, or the traditional cardboard p.o.p. display. The bright yellow and red packaging demands price consious consumer attention, while the low price point stimulates their purchase.